NEW SITE SEO TIPS

Most AI-generated content are data derivatives or iterations of previously published content, so you end up with a rewording. Outstanding, specialized and expanding authoritative content that is unique will outlast AI-generated posts and keep you well ranked! 

Being unique and loving what you do is key. Call it early AGI or what you like, but it is my contention that Google picks up on passion! The more you devote yourself to making your niche content stand out as an authority, the more you rank higher and remain in top ranking positions for your keyword phrases.

You need to establish yourself as an authority for your chosen keyword phrase(s) as quickly as possible. 

FIND VALIDATION

Seeking high-quality outbound links helps you establish authority. These links validate your statements and increase trust; a vital ranking factor.

Tip: To keep readers on your page: Use an Asterix or a number system in brackets that takes users to Wikipedia-style footnotes where the external links are located.

DO NOT TRY TO TRICK GOOGLE

You must AVOID any attempts to deceive search engines!  [1] You’ll disappear from the first pages of results as soon as your keyword stuffing or other attempts  to manipulate results is viewed by the search engine as more than a one time mistake. 

ARE YOU BREAKING RULES WITHOUT YOUR REALIZING?

Also, without realizing it, you may break the guidelines and terms and be producing content that will be viewed as an attempt to manipulate results. Take the time to find out about deceptive practices. [1/2]

Suggestion: Make sure your team members (designers and others with website access) are aware of the implications of manipulating search engine results. Also, emphasize the importance of ethical practices to your team. 

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Find out about my Palo Alto SEO Company

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MAKING THE MOST OF YOUR CONTENT

There are on-page and off-page SEO tweaks which we will examine now (placed in a random order) which should be customized and do not work across all sites and projects.

It may be said that 60% of ranking factors for Google is quality content and the 40% that we explore includes at about 10% inbound links (which is a large change from their importance in the past). The other large chunk of the 40% is the navigation and on-page clarity of content. This is about 10% as well. Here you will want to make your page have clear subheadings (with anchor tags to allow direct jumps to that content). You want to use your keyword phrase in these, but do not overdo the use of your focus terms. For example in a 5000 word page you might have your keywords appear 5 to 10 times.

You should be aware that one page on the web is generally about one to two keyword phrases and you can not make a site with multiple pages trying to rank for the same terms. It will not work. 

If you want to achieve multiple top ten results for a particular term then head over to making social media on the topic. [3]

LINKS

1: semrush.com/blog/black-hat-seo/

2: searchenginejournal.com/the-complete-list-of-google-penalties-and-how-to-recover/201510/

3: developers.google.com/search/docs/fundamentals/seo-starter-guide

Let us now look at on-page and off-page suggestions to improve the ranking of your new website! 

In order to avoid duplicate content, I suggest that you visit my account @Palo_Alto_SEO on X/Twitter.

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Also by Ardan Michael Blum:

Discover a page that will inspire creativity, passion, culture, charity and/or prayer.

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